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Seagate’s New Drives, and the Resurgence of the Mac Peripheral Market

Hard-drive kingpin Seagate announced a refreshed lineup of FreeAgent external hard drives yesterday. The new models offer all the stuff you’d probably guess they would: more capacity at lower prices with a redone industrial design. The company also introduced what is, as far as I know, the first USB dock ever offered for hard drives–an optional holder for the FreeAgent Go portable drive line that sits on your desk and lets you plug in the drive without futzing with the cable. (It’s $29 and comes with a case for the drive.)

One of the most intriguing things about Seagate’s announcement is this: It’s expanded its FreeAgent offerings with drives designed specifically for Mac users. Smaller companies such as LaCie have catered to Macheads for years, but this is the first time that Seagate has done so. And the fact that a manufacturer as large as Seagate sees a business opportunity in the Mac market is yet another sign of the Mac’s resurgent good health. (It wasn’t all that long ago that big companies were fleeing the Mac, not catering to it.)

Of course, all of Seagate’s drives are Mac-compatible; I’ve used ’em with both PCs and Macs for years. So how did it make Mac-specific models?

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