Tag Archives | Iomega SuperHero

Iomega’s SuperHero Has Feet of Clay

Backing up an iPhone, in case you hadn’t noticed, is a hassle. You do the job via iTunes, but it’s not a particularly intuitive experience, nor one that’s as automated as it should be. (The syncing that happens automatically when you connect an iPhone via USB falls very short of a full backup.) Unless you’re a lot more careful than I am about protecting your data, you probably don’t back up your iPhone as often as you should.

Enter Iomega’s SuperHero, which I wrote about when it was announced at CES in January. It’s an iPhone charging dock–it also works with the current version of the iPod Touch–that aims to make backup so easy that you’ll actually do it. Or contact and photo backup, at least–the SuperHero can’t protect apps, e-mail, calendars, and other items because Apple provides no way for third-party products to get at this data. Iomega provided a unit to me for review.

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