Tag Archives | Coca-Cola

IFA: It’s Not Just a Coke Machine, It’s the Hub of Your Digital Lifestyle

In the United States, about the furthest Coke machines get away from their core purpose of selling you a Coke is selling you a Diet Mr. Pibb. In Berlin, where I’ve been visiting the IFA consumer electronics show, I ran across some Coke machines that sell you ringtones, music downloads, and games, and which double as Wi-Fi hotspots.

I didn’t make use of any of them myself–I was in a rush, and have forgotten nearly all of my two years of college German–but I did take a few snapshots of one of them…


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