Amazon is said to be in the process of developing its own Android tablet, according to gdgt’s Peter Rojas. Calling it an “open secret,” Rojas believes that the device may not be yet another garden-variety Android tablet, but rather akin to what Barnes & Noble did with the new Nook. There, Android was used as the core of a customized experience.
Like B&N, Amazon has a vested interest in seeing you buy things from them: thus the device itself would probably not be as expensive as most Android tablets. However the retailer sells music and movies as well as e-books: this means the company potentially would have multiple revenue streams to lean on for its “tablet.” And that new Android App Store? And all those Android developer hires? Is it making sense now?
Rojas doesn’t have too much in the way of specifics, guessing that the device would launch in late summer, and urged the company to consider pricing the device under $250.
Sounds like a smart idea to me. I do believe that e-readers as a separate device are set to become increasingly irrelevant with the rise of tablets. Why shouldn’t Amazon have a stake in the sector, especially with what its been doing so far and the value of the Kindle name? Instead of being yet another tablet, this one would have a fighting chance to do well.