Tag Archives | NetFlix

Amazon's Netflix Rival Returns in Elusive Rumor

Amazon could be pretty close to offering a subscription streaming video service similar to that of Netflix.

We’ve heard this story before, in a couple of rumors from last year, but over the weekend an Engadget reader reportedly spotted the streaming option while perusing Amazon’s on-demand video library. Amazon has also registered the web domain primeinstantvideos.com and several variants.

According to the tipster, Amazon may tie the streaming service to Amazon Prime, the retail program that provides unlimited two-day shipping for $79 per year. Subscribers would get access to roughly 5,000 videos in 480p resolution with no commercials, at no extra cost. This would undercut Netflix’s streaming plan by $17 per year.

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Netflix Quits Social Networking — Again

Thanks to Netflix, I’m starting to think social networks based on individual content providers are a lost cause.

Netflix announced this week that it’s abandoning a Facebook program that let subscribers rate movies and TV shows and share those ratings with friends. Never heard of it? You’re not alone; user disinterest is the reason Netflix is shutting it down, regrouping and coming up with a better strategy.

This is the second social networking effort that Netflix has scrapped over the last year. Last September, the company discontinued the “Friends” feature on its own website, which allowed users to view each others’ queues and recommend videos. Again, unpopularity was to blame.

Maybe Netflix is just really bad at social networking, but I’m more inclined to think that social networking and services like Netflix don’t mix.

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Attack of the Streaming Video Subscriptions!

Now that Netflix has done the messy work of building a subscription streaming video service and proving its success, here come the imitators.

The Wall Street Journal reports that several tech companies are now trying to build their own online video subscriptions, including Vizio, Amazon and OnLive. Also, Microsoft and Sony are reportedly being wooed by media companies who want to license content directly, and Microsoft may be putting together a subscription package that’s like cable over the Internet.

This is all rumor, given that most of the companies would not comment to the Journal, but the idea of more steaming services from would-be Netflix competitors at least seems plausible.

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Hulu Envy: Netflix May Pay Big Bucks for In-Season TV

Movies are Netflix’s bread and butter, but now the service is setting its sights on current television shows.

Over at the New York Post, Claire Atkinson’s unnamed source says Netflix in talks with television studios to add current primetime shows to its streaming catalog. The company is reportedly willing to spend between $70,000 and $100,000 per episode on in-season TV.

It’s probably not going to happen in the near future. Broadcast networks claim they own the streaming rights, not the studios, and they’re reluctant to make deals because they don’t want to cannibalize ad dollars reaped from syndication. I’m guessing Netflix won’t be buying many in-season shows until that gets hammered out.

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Netflix Makes Streaming Cheaper–and DVDs More Expensive

At last week’s Web 2.0 Summit, Netflix CEO Reed Hastings said that the company would soon let subscribers opt for a plan that included only Watch Instantly video streaming, without the ability to get DVDs by mail. He spoke the truth: Netflix is introducing a $7.99 plan that provides exactly that. (It’s been testing it for a while–I saw it as an option weeks ago.)

Any current Netflix subscriber can switch to the new plan right now, saving at least a dollar over the former pricing plans. Isn’t that going to hurt the company’s bottom line? Well, it has a strategy for making up the difference: Starting today, it’s also raising the price of all the plans that do include DVDs by at least $1. The new prices range from $9.99 for a one-DVD plan (formerly $8.99) to $55.99 for an eight-DVD one (formerly $47.99).

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Netflix is Kinda Coming to Android, Sorta

Android is the best-selling smartphone platform in the United States right now. Netflix’s streaming video strategy revolves around support for popular devices. So why can’t Android and Netflix get together? Digital rights management, or lack thereof.

In a blog post, Greg Peters of Netflix product development explained that the company really wants to launch on Android devices. “The hurdle,” he said, “has been the lack of a generic and complete platform security and content protection mechanism available for Android.”

In other words, Hollywood doesn’t like the way Android does DRM, and Netflix is powerless without Hollywood’s go-ahead. On the bright side, Netflix will work with individual handset makers to satisfy Hollywood’s needs, so while you won’t see a Netflix Android app any time soon, certain Android phones — and tablets, one hopes — will get their own Instant Watch video players early next year.

I sense a bit of politics at work here.

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Netflix for Playstation 3 Drops the Disc Next Week

Compared to the Xbox 360, the Playstation 3’s Netflix app was a lesser version for one simple reason: To watch streaming video, you had to get up from your comfy couch and put in a disc.

On Monday, October 18, Sony will get the upper hand. Not only will Netflix for Playstation 3 go disc-free, it will also add Dolby Digital Plus 5.1 surround sound, subtitles and, for a small number of videos, 1080i streaming. The Xbox 360 doesn’t yet offer these features, and the Wii, which still requires a disc for Netflix streaming, runs only in 480p.

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