Atari Oddities

The wacky Atari you don't know: Its digital photo booth, video phone, "Puppy Pong," and more.

Posted by  | Sunday, February 12, 2012

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The Soul of Atari
Atari co-founder Nolan Bushnell led his company with the heart of a showman. Nowhere is this more graphically demonstrated than this in 1976 print ad for a new lineup of Atari coin-op games. In it, Bushnell sits among a whimsical, multi-genre display representative of the company’s games, his trademark pipe clenched in a toothy smile.

Bushnell’s leaps of creative fancy set the playful tone of the video game industry as a whole. In a sense, the soul of Atari — and Bushnell’s vision — lives on in every game we play today.

More gaming nostalgia on Technologizer:

Computer Space and the Dawn of the Arcade Video Game

Super Mario Oddities

Nintendo Entertainment System Oddities



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9 Comments For This Post

  1. JM_Brazil Says:

    Thanks for the nostalgia Benj, this brings back many fond memories.

  2. Martin Goldberg Says:

    A little off on the Tank console and joystick history there. It wasn't the Tank console first and then the VCS/2600 and the sticks weren't chosen for one over the other. They were in development simultaneous. In fact the Tank console (called Tank II in the Atari version), the last of the dedicated consoles, was there simply in case something went wrong with the VCS. It didn't and the Tank console was cancelled accordingly. Additionally, the sticks used in this and the VCS were not CX-40's, they are the spring loaded CX-10's.

  3. Benj Edwards Says:

    I had a feeling I'd hear from you on this one, Marty. Thanks for clarifying that murky bit of Atari history for us.

  4. Martin Goldberg Says:

    Benj, not a problem. Great article otherwise!

  5. Mem Says:

    Wasn't that F-1 game in Dawn of the Dead?

  6. Guest Says:

    I actually owned a Hercules pinball game. It was easily the heaviest piece of electronics I have ever purchased for home use. It cost $500 from a Denver arcade refurbishing shop and came with free shipping back in 1993. Never broke down once in the 2 years I owned it but don't recommend putting this in the basement. Gave it away rather than trying to move it to my new house. Still, it was a lot of fun.

  7. Puffers Rabbinald Says:

    Just as a comment, the guy who eventually created programming to supercede scrolling as approximated in F-1 was Steve Hanawa, who worked as head of R & D for Sega of America during the Master System's initial launch. The game he did this in, which revolutionized racing games forever, was Turbo.

  8. Daniel B. Says:

    "Puppy Pong" did in fact get some kind of national exposure — it was a one-bid prize on a nighttime (Dennis James) episode of "The Price Is Right" during the 1974-75 season. Janice Pennington and Anita Ford were shown playing it.

  9. Daniel B. Says:

    AnitRa Ford, sorry. Also, here's the segment where Puppy Pong was offered (audio only, sorry):
    http://j-shea.com/TPIR/nighttime/750715b.mov