Apple may be the world’s most famously secretive tech company, but it’s impossible to be completely secretive about a press conference if you want the press to show up. So the week before the company holds one of its product launches, it issues invitations. With an Apple event that supposedly involves a tablet computer a bit over a week away, it’s instructive to review past invites and how the world reacted to them.
These invitations aren’t a comprehensive record of every interesting product Apple has released–some of the biggies have been announced at Macworld Expo and Apple’s own WWDC, which are held sans cryptic invites. And I haven’t attempted to document every invite here–just a bunch of representative highlights.